Experiment-Led Growth Consulting.

We take an experiment-led approach to optimizing your marketing site, user onboarding, and monetization flows.

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We've helped leading product and marketing teams drive growth

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How flightdeck helps you grow.

We help tech companies optimize landing pages and product flows by taking a scientific approach to conversion rate optimization.

flightdeck growth audit

An end-to-end look at your PLG strategy to uncover your biggest opportunities for optimization.

Experimentation program

Ongoing support to plan, design, and run high-impact growth experiments across marketing and product.

flagship service

Uncover hidden growth drivers with our rapid conversion audit.

Our audit is a quick way to get an understanding about the performance of your existing growth loops and collect the user insights we need to begin optimizing them. The result is a high-impact roadmap of quick conversions wins.

what’s included

Expert review of your customer journey: Landing pages, signup flow, first time UX

Web and product analytics assessment to pinpoint conversion bottlenecks

Custom surveys to uncover top drivers – and blockers – of user activation and conversion

User testing of landing pages, signup & onboarding flows

20+ recommended improvements backed by data

are you ready?

We’ll work with you over an intense 4 week research sprint to pinpoint your biggest growth opportunities.

Need help with execution after the audit? No problem – we have nuts and bolts experience building and running high velocity growth programs.

$14,995 USD
for a 4-week research sprint
Schedule a chat


Hi, I'm Mike Fiorillo.

I've been running growth and CRO programs for the last 10 years. I was previously Head of Optimization at InVision and recently ran product growth at DuckDuckGo.

I’ve built and sold a SaaS product in the health and fitness space, and consulted with a range of top tech companies on marketing, product, and growth strategies.

The companies I've consulted with have been backed by some of the best investors in tech, including YCombinator, Accel, Andreesen Horowitz, Greylock, Google Ventures, and more.

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"Mike is one of the brightest people I know in the world of growth."

Taoufik El Jamali, VP Growth Product, InVisionApp
fahm saeteurn

"Mike has a keen sense of design thinking and growth principles."

Fahm Saeteurn, VP Product, Swing Education
jessica meher

“Mike was able to quickly pinpoint key sources of friction in our conversion funnel and give our team actionable recommendations, all backed by research.”

Andrew Mattock, Head of Demand Generation, Autodesk
shawn cadeau

"I highly recommend Mike’s services to anyone looking for a better user experience."

Shawn Cadeau, Chief Revenue Officer at Jobber
jessica meher

“Mike's skills would be valuable to any growth-minded company.”

Jessica Meher, VP Enterprise Marketing, InVisionApp

Let's work together!

Fill out this form or drop us a line at mike@flightdeck.studio.

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